Internet has become cheaper now and videos are dominating the social channels. Around 500 million videos are being watched every day on Social Media as per the recent statistics.
YouTube is by far and large the second largest search engine with so much videos being searched and watched everyday. Branding has also evolved since videos are transforming the way how businesses sell and customers buy, because customers feel more convinced to see videos of products or services they plan to buy. A short video on your website’s home page can increase conversion rates by 80%. If you are looking to generate leads, then make sure to use video content of your products and services. Few examples could be –
• Demo videos
• 360 view product Videos
• Product Launch Videos
• Info-graphic Videos
• Educational Videos
• Customer Feedback / Testimonial Videos
• Live Event Videos